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青岛理工大学人力资源管理
( )6 A. Besides B. Beside C. Except D. Except for
( )7 A. up B. over C. with D. to
( )8 A. enclosing B. sending C. mailing D. attaching
( )9 A. Guiding B. Guided C. To be guided D. To be guiding
( )10 A. common B. public C. mutual D. neutral
( )1. The export of manufactures of U.K. during recent years . A. has risen. B. has done better than the major competitors. C. has fallen D. has done less well that developing countries.
( )2. The export of textiles . A. has declined B. has declined sharply C. has increased slightly D. has increased sharply
( )3. The export of basic materials . A. has increased B. has declined C. has remained steady D. has little changed
( )4. What is the most striking change in UK exports? A. The swing away from the traditional Commonwealth markets and a growing dependence on the market in Western Europe. B. Changes in the commodity composition of exports. C. The increase of the share of manufactured goods and the decline of the share of basic materials. D. the beneficial effect of the export of oil on the UK’s visible trade balance.
( )5. Which statement is not true? A. UK is exporting more to Western Europe. B. trade between UK and Western Europe has been the fastest growing sector of world trade. C. UK will possibly import less oil over the next decade. D. UK is exporting more chemicals.
( )6 Why are the large UK supermarket chains diversifying? _____________. A. Because the retail food market in the UK has been occupied by foreign companies. B. Because the retail food market in the UK is saturated. C. Because the retail food market in the UK is quite small. D. Because diversification into new markets can promote the growth of the retail food market in the UK.
( )7 How are the supermarkets able to attract business in the banking sector? ____________. A. Because they can offer more services. B. Because they can offer more varieties of commodities. C. Because they can offer better interest rates. D. Because they can offer free car parking for customers.
( )8 What are the risks involved with brandstretching? _________________. A. There may come a point when providers will want to raise prices. B. There may come a point when providers lose all their banking business. C. There may come a point when customers lose their confidence in the banking sector. D. All the UK large supermarkets will have to close all their banking business.
( )9 How do the large UK supermarket chains encourage brand loyalty? ___________. A. By offering free samples of commodities. B. By offering a wide range of goods and services. C. By offering convenient banking services. D. By offering loyalty schemes like bonus points.
( )10 The headline “Banking on a brand” means ______________. A. selling a brand B. purchasing a brand C. relying on a brand D. stretching a brand
( )7 A. up B. over C. with D. to
( )8 A. enclosing B. sending C. mailing D. attaching
( )9 A. Guiding B. Guided C. To be guided D. To be guiding
( )10 A. common B. public C. mutual D. neutral
( )1. The export of manufactures of U.K. during recent years . A. has risen. B. has done better than the major competitors. C. has fallen D. has done less well that developing countries.
( )2. The export of textiles . A. has declined B. has declined sharply C. has increased slightly D. has increased sharply
( )3. The export of basic materials . A. has increased B. has declined C. has remained steady D. has little changed
( )4. What is the most striking change in UK exports? A. The swing away from the traditional Commonwealth markets and a growing dependence on the market in Western Europe. B. Changes in the commodity composition of exports. C. The increase of the share of manufactured goods and the decline of the share of basic materials. D. the beneficial effect of the export of oil on the UK’s visible trade balance.
( )5. Which statement is not true? A. UK is exporting more to Western Europe. B. trade between UK and Western Europe has been the fastest growing sector of world trade. C. UK will possibly import less oil over the next decade. D. UK is exporting more chemicals.
( )6 Why are the large UK supermarket chains diversifying? _____________. A. Because the retail food market in the UK has been occupied by foreign companies. B. Because the retail food market in the UK is saturated. C. Because the retail food market in the UK is quite small. D. Because diversification into new markets can promote the growth of the retail food market in the UK.
( )7 How are the supermarkets able to attract business in the banking sector? ____________. A. Because they can offer more services. B. Because they can offer more varieties of commodities. C. Because they can offer better interest rates. D. Because they can offer free car parking for customers.
( )8 What are the risks involved with brandstretching? _________________. A. There may come a point when providers will want to raise prices. B. There may come a point when providers lose all their banking business. C. There may come a point when customers lose their confidence in the banking sector. D. All the UK large supermarkets will have to close all their banking business.
( )9 How do the large UK supermarket chains encourage brand loyalty? ___________. A. By offering free samples of commodities. B. By offering a wide range of goods and services. C. By offering convenient banking services. D. By offering loyalty schemes like bonus points.
( )10 The headline “Banking on a brand” means ______________. A. selling a brand B. purchasing a brand C. relying on a brand D. stretching a brand